Here is the information from our May 15, 2008 workshop.
Estimates are that 30-40% of all Internet searches are done looking for something (goods, services, experiences) that are local. If you service a geographic area, it is important you are getting your share of these searches.
The foundation: Have you updated your listing on the BIG 4?
Google Webmaster
Then check out the others:
City Search (fee)
It’s no longer possible to just put out your business information. Now customers have a chance to talk back! what are they saying about you?
Check out Google, Yahoo, et al . . .
Then look at:
Set up Google notifications:
And then set up a Yahoo Pipe:
